Building Better and Sustainable Future for Our Communities

Target Neighborhoods

New American Academy (NAA) maximizes the catalytic impact of its program by focusing 80 percent of its resources in four of the highest-need neighborhoods in the Twin Cities: St. Paul’s East Side (Payne-Arcade and Phalen Corridor); Frogtown/Summit-University (University Avenue Corridor); North Minneapolis (West Broadway Avenue Corridor) and South Minneapolis (Lake Street Corridor).

While these are historically underserved communities, NAA chooses to focus on the inherent strengths and opportunities in each area, developing working partnerships with community organizations to achieve community-specific goals. Here is a summary of NAA’s long-term goals for each neighborhood, as identified in our current Strategic Plan:

East Side of St. Paul

NAA’s long-term goals are to impact neighborhood and corridor revitalization by significantly increasing the number of visible and successful local targeted entrepreneurs on Payne Avenue, Arcade Street and elsewhere on the East Side of St. Paul.

Frogtown/Summit-University

NAA’s long-term goals are to retain and strengthen small and minority businesses on the East End of University Avenue before, during and after Light Rail Transit construction and operation along the Central Corridor.

North Minneapolis/Broadway

NAA’s long-term goals are to impact neighborhood and corridor revitalization by significantly increasing the number of visible and successful African American entrepreneurs on West Broadway and elsewhere in North Minneapolis.

South Minneapolis/Lake Street

NAA’s long-term goals are to impact neighborhood and corridor revitalization by increasing the success of the Mercado Central, Plaza Verde, Midtown Global Market and other NAA alumni and targeted entrepreneurs in these neighborhoods, especially on Lake Street.